Activation Pod Lead, GOC
The Activation Pod Lead at WPP Media's Global Operations Centre (GOC) in Mexico City is a pivotal role that combines strategic client leadership with operational excellence. This position involves managing C-suite client relationships, driving organic revenue growth, and overseeing end-to-end addressable campaign delivery across LATAM and US accounts. The role also includes leading a multidisciplinary team, fostering AI innovation, and ensuring global integration within the company.
Key responsibilities encompass acting as the senior client lead for HVCS engagements, managing C-suite relationships, and providing executive oversight of campaign delivery. The Activation Pod Lead is also tasked with leading, mentoring, and developing a multidisciplinary pod, overseeing workload allocation, governance, and quality standards across all client workstreams. Additionally, the role involves leading HVCS workstreams in commercial pitches and proposals, championing workshops, case studies, and market enablement to drive widespread addressable adoption. Driving team and client adoption of WPP Open and generative AI tools, optimizing tech partner workflows, and connecting the Mexico Hub with global HVCS leadership to align standards and best practices are also key aspects of the role.
Candidates should have over seven years of experience in Digital Media, Ad Operations, Production, or Addressable Creative/DCO. Experience with platforms such as Flashtalking/Innovid, Smartly, Celtra, and Google Studio is preferred. An advanced level of English is required, and a Bachelor’s degree is mandatory. The role demands proven leadership in managing cross-functional teams, exceptional consultative and presentation skills, and a strong understanding of DCO platforms, ad serving, addressable media channels, and campaign activation workflows.
WPP Media offers a comprehensive benefits package, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. The company fosters an open environment built on trust and respect, where employees feel they belong and have opportunities to progress. This inclusive culture is supported by various employee resource groups and frequent in-office events. WPP Media has adopted a hybrid approach, with teams in the office around four days a week, promoting creativity, collaboration, and connection in an open and supportive environment.
Joining WPP Media provides an opportunity to be part of a leading AI-driven media operating unit that brings together media, data, and partnerships to deliver creative personalization at scale. Employees can leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.