Chief Marketing Officer (Mandarin Speaking)

Hyphen Connect is seeking a Chief Marketing Officer (CMO) to lead the global marketing strategy for its financial services platform. The CMO will be instrumental in defining and executing the company's brand positioning to establish a trustworthy and professional market presence. This role involves building and optimizing comprehensive growth models that encompass performance marketing, content strategy, and community-driven acquisition to drive assets under management (AUM) growth.

The CMO will be responsible for designing global partner networks and incentive models for Introducing Brokers (IBs) and Key Opinion Leaders (KOLs) to create scalable, viral growth structures across multiple regions. Additionally, the role includes leading the go-to-market strategy for core products such as automated trading and copy-trading systems, while managing key performance metrics like Cost Per Acquisition (CPA), Lifetime Value (LTV), and Return on Investment (ROI).

Candidates should possess a bachelor's degree or higher in Marketing, Finance, Media, or a related discipline, along with 5 to 10+ years of progressive experience in brand building, user growth, and marketing strategy. Demonstrated leadership experience managing cross-functional teams of 10 or more people is essential. A deep understanding of the financial services or trading industry, specifically regarding IBs, KOLs, and affiliate models, is required. A strong data-driven mindset with a proven track record of optimizing marketing budgets, conversion funnels, and ROI is also necessary.

Hyphen Connect offers a dynamic work environment with opportunities for professional growth and development. The company values innovation and collaboration, providing employees with the resources and support needed to excel in their roles. This position presents a unique opportunity to shape the marketing strategy of a forward-thinking financial services company and make a significant impact on its global expansion.