Content Marketing Manager

We’re looking for a content marketer who plans ahead, builds durable programs, and turns search intent into content that earns attention. This role shapes how Coder shows up in long-form campaigns, enterprise search, SEO, AIEO, and the web experiences that help enterprise buyers and OSS users find us.

You’ll play a significant role in planning, producing, measuring, and improving content programs that perform over time. You’ll partner across marketing and with subject matter experts to move campaigns from idea to launch, keep feedback clear, and make every asset work harder.

What you’ll do here

- Build and manage long-form content programs, from inception to distribution to measurement

- Lead two connected search programs: one that turns enterprise interest into revenue, and one that turns user interest into OSS installs

- Plan content roadmaps that connect audience needs, product priorities, search intent, and measurable outcomes

- Draft, edit, and publish high-quality assets such as ebooks, reports, guides, landing pages, customer stories, and campaign content

- Collaborate across marketing to support launches, lifecycle moments, demand programs, and web experiences

- Repurpose larger assets into connected content paths that improve reach, engagement, and conversion

- Use search, performance, and audience data to identify opportunities, prioritize work, and improve revenue and OSS conversion paths

- Build repeatable, scalable workflows that keep content programs organized and moving

What we’re looking for

- Experience managing content campaigns or programs from inception through execution and measurement

- Demonstrated ability to build and run search programs for distinct audiences, goals, and conversion paths

- Strong long-term planning skills and a clear system for organizing complex work

- Strong writing and editing judgment, with a focus on clarity, structure, and audience value

- Confidence partnering with stakeholders, subject...