Creative Strategist, Growth Marketing, Netherlands (12-Month Contract)
As a Creative Strategist for Growth Marketing at Canva's Amsterdam hub, you will spearhead the creative performance of both paid and organic marketing initiatives in the Netherlands. This role requires a blend of data analysis, storytelling, and cultural insight to drive user growth. You will collaborate closely with regional and global teams, agency partners, and cross-functional stakeholders to develop and execute creative strategies tailored to the Dutch market.
Your primary responsibilities will include leading the entire creative process—from research and briefing to production, editing, and analysis. You will analyze performance data to identify successful strategies, diagnose underperformance, and design creative tests and experiments. Additionally, you will define high-performing creative content for Dutch audiences across platforms such as Meta, TikTok, Instagram, and emerging channels, ensuring alignment with local cultural nuances.
Ideal candidates will have extensive experience in growth marketing with a focus on creative strategy for paid and organic social media. A strong understanding of platform-native formats and the ability to test, learn, and scale creative content are essential. Proficiency in performance dashboards, data tools, and measurement frameworks is required. Fluency in Dutch and English, along with deep knowledge of the Benelux market, is crucial.
While specific compensation details are not provided, Canva offers a comprehensive benefits package that includes equity options, generous parental leave, and a 'Vibe & Thrive' allowance to support your well-being and development. The company also provides additional paid leave for personal and family support, as well as opportunities for professional education.
Canva fosters a unique, human-centric culture that empowers employees to do their best work. The company emphasizes flexibility, inclusivity, and a commitment to personal and professional growth. Employees are encouraged to bring their authentic selves to work and are supported through various initiatives, including employee resource groups and a focus on work-life balance.