Data Strategy Director
As a Data Strategy Director at WPP Media, you will play a pivotal role in transforming the company from a traditional media agency into a leading consultancy for data-driven marketing and content. This position involves formulating a clear vision for data-driven marketing, continuously innovating, and providing strategic support to clients and colleagues to ensure success. You will bridge the gap between business, marketing, media, creativity, data, and technology to address complex marketing challenges.
In this role, you will assist clients in effectively connecting marketing, media, data, and technology. Collaborating closely within client teams, you will offer advice on optimizing the use of marketing data and technology. Your responsibilities include identifying opportunities, understanding complex marketing issues, and translating them into actionable data-driven solutions—from strategy to implementation. You will also guide transformation projects that help organizations adopt a truly data-driven approach and drive the development of new propositions.
The ideal candidate possesses an academic level of thinking and working, with excellent proficiency in both Dutch and English. You should have a passion for data, technology, and marketing, and be comfortable tackling complex issues. The ability to translate strategic and tactical goals into clear, actionable strategies and concrete projects for data and media specialists is essential. You should be capable of engaging in strategic discussions with CMOs and other senior stakeholders, understanding client needs and challenges, and providing persuasive advice. A minimum of 7 years of relevant experience as a consultant or strategist within marketing, a media agency, or a consultancy firm is required.
WPP Media offers a responsible and challenging role with significant freedom to develop and implement your own vision. You will work with an impressive client portfolio of leading A-brands, each with unique identities, collaboration opportunities, and growth potential. The company fosters an open communication culture and a collegial working atmosphere where authenticity is valued. A hybrid working environment provides flexibility between working from home and at one of the three campuses. Employees have unlimited access to the M-Academy, an extensive platform for both physical training and online modules for developing hard and soft skills. Additional benefits include full reimbursement of travel expenses, 8% holiday pay, and 26 vacation days per year.
WPP Media is committed to fostering a culture of respect where everyone feels they belong and has equal opportunities to progress in their careers. The company values diversity and inclusion, ensuring that all employees can thrive in a supportive environment. Joining WPP Media means being part of a team that is at the forefront of data-driven marketing transformation, offering ample opportunities for professional growth and development.