Demand Generation Marketing Manager
About 9fin
9fin is the AI platform powering global debt markets — the world’s largest asset class at over $145 trillion.
Debt markets are vast, global, and mission-critical, yet still run on fragmented data, PDFs, and manual workflows. 9fin replaces this broken infrastructure with a single platform that centralises proprietary credit data, deep analysis, and high-value workflows across global markets.
Today, 9fin powers teams at 300+ blue-chip institutions worldwide, including global banks, asset managers, private equity firms, law firms, and advisors. The business is scaling at exceptional speed, with rapid expansion in the US and best-in-class retention driven by deep workflow adoption.
We’re at a defining inflection point. With proven product-market fit and strong, global market pull, 9fin is accelerating toward becoming the category-defining platform for debt markets worldwide.
THE OPPORTUNITY
We’re looking for a strategic, execution-focused Demand Generation Marketing Manager to build and scale high-performing integrated campaigns across our priority markets and segments at 9fin. In this role, you’ll own full-funnel campaign strategy—from planning and audience targeting to messaging, channel orchestration, activation, and performance analysis.
This is a high-impact, visible role where you will architect the campaigns that fuel our pipeline, accelerate deal cycles, and drive awareness among key personas in private markets, credit, and structured finance. You’ll partner cross-functionally with content, product marketing, events, design, SDRs, and sales to bring bold, insight-driven campaigns to life.
Every day is different, but here’s an example of the kind of things you’ll work on:
INTEGRATED CAMPAIGN STRATEGY & PLANNING
- Build and own multi-channel campaign strategies across email, paid, social, web, events, and outbound sequences
- Translate business priorities, product launches, and market opportunities into clear campaign plans and quarter...