EssenceMediacom: Performance Manager- Cairo
The Performance Manager at EssenceMediacom in Cairo will be responsible for developing and executing comprehensive performance marketing strategies for clients. This role requires a data-driven individual with hands-on experience across various digital platforms, aiming to enhance clients' growth in the digital and performance marketing space.
Key responsibilities include drafting paid performance proposals and presentations, managing relationships with digital platform partners, and overseeing all components of paid performance campaigns. The Performance Manager will also monitor and measure performance activities, analyze engagement metrics, and translate findings into strategic recommendations. Maintaining strong client relationships and collaborating with account managers and other business units are essential aspects of this role.
Candidates should have 4-5 years of experience in digital media, with a strong understanding of multiple channels and emerging technologies. Proficiency in Google Ads and social platforms like Facebook, Snapchat, TikTok, and X ads is essential. Experience with mobile measurement partners (MMPs), app development, and user acquisition is required, along with skills in integrating platforms and tech implementations, including pixels, SDKs, and CAPI. Familiarity with customer data platforms (CDPs), strong presentation skills, and client management experience are also necessary.
EssenceMediacom offers a collaborative work environment with opportunities for professional growth. Employees can access the global WPP Media and WPP networks to pursue their passions and expand their expertise. The company provides competitive medical, group retirement plans, vision and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
Joining EssenceMediacom means becoming part of a culture that values creativity, collaboration, and continuous learning. The company is committed to fostering an open environment that balances people and client experiences, cultivating trust, and championing growth and development.