Industry lead E-Commerce
The Industry Lead – eCommerce at AppsFlyer is a strategic role within the Sales organization, focusing on the EMEA region. This position involves collaborating with clients and internal teams to enhance mobile-first commerce strategies, emphasizing customer acquisition, retention, and data-driven decision-making. The role requires a deep understanding of diverse markets, from mature Western European regions to rapidly growing areas in Central and Eastern Europe, the Middle East, and Africa.
Key responsibilities include serving as the vertical expert by developing comprehensive insights into EMEA eCommerce trends, conducting executive business reviews for eCommerce clients, and collaborating with data analysts to define and monitor relevant KPIs. The role also involves advising on strategy through client workshops, supporting account teams with vertical insights, and staying informed about industry developments, including new commerce models and regulatory changes. Additionally, the Industry Lead is expected to create vertical playbooks and content, represent AppsFlyer at eCommerce events, and collaborate with global teams to share knowledge and best practices.
Candidates should have over six years of experience in eCommerce, retail, or related fields, with a strong background in customer acquisition and retention strategies. An analytical mindset is essential, along with the ability to communicate complex data effectively to non-analysts. Experience in advising senior stakeholders, including C-level executives, and proficiency in conducting workshops or reviews is required. Strong writing, presentation, and storytelling skills are necessary, as is the ability to collaborate with sales and customer-facing teams on client strategy. Familiarity with multiple EMEA markets and additional language skills are advantageous. The role may require approximately 20% travel.
While specific compensation details are not provided, AppsFlyer offers a collaborative work environment with opportunities for professional growth and career advancement. Employees are encouraged to contribute to the company's success through innovative thinking and teamwork. The company values diversity and inclusion, promoting equal opportunities for all employees.
AppsFlyer is a global company operating in 19 countries across five continents, reflecting a diverse and multicultural workforce. The company emphasizes curiosity, diversity, and innovation, encouraging employees to bring their unique perspectives to the table. With a focus on employee well-being, AppsFlyer provides various programs and initiatives to support the personal and professional growth of its team members.