Marketing Manager

Verifone, a global leader in electronic payment technology, is seeking a Marketing Manager to spearhead its marketing initiatives in France. This role is pivotal in driving growth within one of Europe's most dynamic payment markets. The Marketing Manager will be responsible for executing Verifone's marketing strategy, ensuring the brand's messaging resonates with the target audience, and generating demand through various channels.

In this position, the Marketing Manager will oversee the entire marketing funnel, from awareness and acquisition to retention and growth. Key responsibilities include designing and implementing marketing programs, managing and updating regional websites, and overseeing advertising campaigns in collaboration with agencies. The role also involves analyzing site traffic, optimizing conversion rates, and reporting on program performance to inform strategic decisions.

Ideal candidates should be native French speakers with advanced English proficiency and hold a degree in marketing, business, or a related field. A minimum of five years' experience in leading integrated, multi-channel marketing campaigns is required. Proficiency in marketing automation tools, CRMs, Google Analytics, and social media platforms is essential. Strong analytical skills, project management capabilities, and up-to-date knowledge of industry trends are also desired.

While specific compensation details are not provided, Verifone offers a dynamic and fast-paced work environment with opportunities for professional growth. The company emphasizes a collaborative culture, working closely with leading retailers, merchants, banks, and third-party partners to deliver innovative payment solutions worldwide.

Verifone is committed to creating a diverse environment and is proud to be an. Employees are encouraged to excel and contribute to the company's mission of delivering innovative payment solutions globally.