Marketing Operations Manager
We're looking for a technical, data-driven Marketing Operations Manager to own HubSpot, our marketing automation platform, and serve as a key operational partner to our Director of Growth Operations. You'll be the go-to person for how marketing data moves through our systems, how campaigns get built and measured, and how our reporting stays accurate and trusted.
This is a hands-on individual contributor role for someone who likes building systems as much as running them. We're especially excited about candidates who use LLMs and AI agents in their daily work to automate repetitive tasks, speed up analysis, and scale what one person can deliver.
WHAT YOU'LL DO
HUBSPOT OWNERSHIP
- Serve as the primary administrator of HubSpot, owning configuration, user management, properties, lifecycle stages, lead scoring, workflows, lists, and forms.
- Build and maintain scalable automation for nurture programs, lead management, and campaign execution.
- Own data hygiene in HubSpot: deduplication, field governance, naming conventions, and documentation.
- Evaluate and roll out new HubSpot features, and keep the platform clean, well-documented, and ready to scale.
- Run the HubSpot website (CMS) operationally, including programs, forms, and list clean-up.
CAMPAIGN OPERATIONS
- Partner with the Director of Growth Operations and campaign owners to build, QA, and launch campaigns: emails, landing pages, forms, workflows, and webinar integrations.
- Set up campaign tracking, UTM standards, and attribution so every program can be measured from the start.
- Troubleshoot campaign and integration issues quickly and document the fixes.
DELIVERABILITY & ORCHESTRATION
- Own email and SMS orchestration across HubSpot and SendGrid, including sending domains, domain health, and spam-flag monitoring.
- Diagnose deliverability issues and coordinate fixes with IT and vendors.
REPORTING & ANALYTICS
- Support marketing and campaign reporting, including funnel metric...