Partner Marketing Senior Manager
The Partner Marketing Senior Manager at Wellhub is responsible for leading the Partner Marketing strategy and execution in France and the Benelux region. This role involves developing and implementing the local Business-to-Partner value proposition, enhancing brand awareness, and driving partner engagement. The position reports to the Partner Marketing Director, EU, and collaborates closely with various teams, including Partnerships, Marketing, Wellbeing Engagement, Product Development, and Revenue, to align strategies and achieve company-wide objectives.
Key responsibilities include developing market-specific value propositions, building brand presence through industry relationships and events, leading go-to-market strategies for partner launches and campaigns, and managing the regional Partner Marketing budget. The role also involves supporting network growth through collaboration with the Demand Generation team, ensuring cross-functional alignment, and utilizing data-driven marketing approaches to optimize initiatives. Additionally, the Senior Manager is expected to leverage AI tools to enhance team productivity and foster a culture of wellbeing within the organization.
Candidates should have over eight years of experience in marketing, preferably with exposure to Partner, Channel, Product, or Revenue Marketing in a B2B or B2B2C environment. Fluency in French and English is required, with knowledge of Dutch being a plus. Proven ability to develop value propositions, brand positioning, and go-to-market strategies, along with experience in managing institutional relationships with industry key opinion leaders and associations, is essential. The role also demands strong analytical skills, a data-driven mindset, and the ability to work collaboratively across diverse teams.
While specific compensation details are not provided, Wellhub offers a comprehensive benefits package that includes health and wellness programs, professional development opportunities, and a supportive work environment. Employees are encouraged to prioritize their wellbeing, with access to resources and initiatives that promote a balanced and fulfilling work-life experience.
Wellhub is a leading corporate wellbeing platform that connects employees worldwide to top partners in fitness, mindfulness, therapy, nutrition, and sleep through a single subscription. The company is headquartered in New York City, with team members across Europe, North America, and South America. Wellhub fosters a culture that values collaboration, diverse perspectives, and continuous learning, aiming to make every company a wellness company. Joining Wellhub provides an opportunity to contribute to a mission of shaping a healthier, more balanced world for millions of people globally.
The company emphasizes personal and professional growth, offering access to world-class learning platforms, reskilling and upskilling training programs, workshops, and communities of practice. Wellhub supports internal mobility, allowing employees to take on new challenges or different roles across teams and functions. A culture of continuous feedback is fostered, ensuring that every team member has the tools and support to reach their full potential.