Product Marketing Manager
The Company
Medely is a high-growth series-C technology start-up reimagining the future of healthcare work by providing an on-demand marketplace and workforce management tools. With the support of top-tier investors, Medely has quickly become a go-to platform for healthcare professionals to instantly access high-paying jobs with the freedom and flexibility to work when and where they want.
As a fully remote team of sharp, collaborative, and entrepreneurial individuals, we are dedicated to redefining the way healthcare workers and facilities work together to provide for patients. We are looking for passionate and skilled professionals to join our team and help us take on tough challenges in this fast-expanding healthcare industry segment.
Join us in our mission to transform the healthcare staffing industry and improve patient lives!
The Role:
We're seeking an experienced Product Marketing Manager to support positioning, launches, and adoption strategy across our platform. Medely operates a two-sided marketplace connecting healthcare facilities with licensed clinicians.
In this role, you will help ensure our value is clearly communicated to both facilities and professionals, and that new features are successfully brought to market and adopted. You will partner closely with Product, Lifecycle Marketing, Sales, and Account Management to translate customer insight into clear messaging and measurable growth.
The Impact You'll Make:
- Conduct qualitative and quantitative research to understand customer needs and perceptions
- Partner with Product to inform roadmap decisions through customer research, competitive analysis, and usage insights
- Develop positioning and messaging for new and existing features
- Own go-to-market planning and execution for new features and enhancements, including internal enablement and external communications
- Define adoption strategy for high-impact features and identify opportunities to increase usage
- Analyze prod...