Social Executive

The Social Executive role at WPP Media involves managing and optimizing social media campaigns for a major client, focusing on platforms such as Meta, TikTok, and LinkedIn. This position is based in Melbourne and offers the opportunity to work within Mindshare, a leading WPP Media brand dedicated to driving 'Good Growth' through intentional media strategies.

Key responsibilities include launching and optimizing social media campaigns across various platforms, analyzing campaign performance data, and collaborating with team members to develop solutions that meet client objectives and key performance indicators. The role also entails managing the end-to-end activation process, from booking and trafficking to tracking and post-campaign reporting, as well as acting as a trusted partner to clients by effectively communicating progress and participating in work-in-progress meetings.

Candidates should possess a genuine passion for social media, ideally supported by hands-on experience and certifications in Meta Blueprint, along with either TikTok or LinkedIn. Strong attention to detail, problem-solving abilities, and effective task prioritization are essential. Excellent communication skills and a collaborative approach are required to contribute to a positive and high-achieving team culture. A solid understanding of the Australian media landscape and the ability to translate audience insights into effective campaign strategies are also important.

WPP Media offers a dynamic work environment that embraces flexible working arrangements, with most teams meeting in the office three days per week. Employees have access to the global WPP Media and WPP networks, providing opportunities to pursue passions, grow networks, and learn at the forefront of marketing and advertising. The company hosts various in-office events to showcase team achievements, share thought leadership, and celebrate milestones.

Joining WPP Media means becoming part of a global media powerhouse dedicated to driving 'Good Growth' and shaping the next era of media for some of Australia's most recognized brands. The company values creativity, collaboration, and continuous learning, offering employees the chance to work on exciting campaigns and develop their careers within a supportive and innovative environment.