(547) Media Planning Manager
As a Media Planning Manager at WPP Media, you will be responsible for developing and implementing integrated media and communication plans for a global client, encompassing both online and offline channels. While the focus is primarily on digital media, the client actively engages in offline campaigns, requiring a planner who can effectively leverage both online and offline skills. This role offers the opportunity to work with senior-level stakeholders and be part of a global agency responsible for communication planning for world-renowned clients.
Key responsibilities include developing and following best practices and procedures for media planning and operations, setting viable objectives and KPIs, and recommending or developing measurement methodologies against all briefs. You will also be expected to manage budgets, track campaign performance, and provide strategic recommendations to optimize media investments. Collaboration with cross-functional teams and external partners will be essential to ensure the successful execution of media plans.
The ideal candidate should have a solid understanding of both online and offline media planning, with experience in developing and implementing media plans across various channels. Proficiency in research tools and planning software programs is necessary to complete planning tasks at all levels. Strong analytical skills, attention to detail, and the ability to interpret client briefs and write strategic plans are essential. Excellent communication and presentation skills, along with the ability to work collaboratively in a team environment, are also important.
Compensation for this role is competitive and commensurate with experience. WPP Media offers a comprehensive benefits package, including medical, dental, and vision insurance, as well as significant paid time off. Employees also have access to preferential partner discounts and mental health awareness days.
WPP Media fosters a culture of respect and inclusivity, encouraging employees to pursue their passions and grow their networks. The company is committed to employee development and offers opportunities to learn at the cutting edge of marketing and advertising. Regular in-office events showcase team wins, share thought leadership, and celebrate holidays and milestone events.