Content Planning Executive
The Content Planning Executive at WPP Media in Bangkok, Thailand, plays a pivotal role in developing and executing strategic content, social, and influencer marketing initiatives for key clients. This position is integral to WPP Media's mission of leveraging creativity and data to drive client growth in a rapidly evolving media landscape.
Key responsibilities include supporting the development of comprehensive content-first marketing strategies, conducting detailed analyses of market trends and consumer insights, and assisting in the creation of detailed campaign plans with clear KPIs. The role also involves collaborating with internal teams and external partners to ensure seamless execution of content strategies.
Candidates should have 1 to 2 years of relevant experience in advertising, PR, social media, or influencer marketing agencies. Strong analytical skills, a solid understanding of the influencer marketing ecosystem, and proficiency in English are essential. The ability to develop consumer insights and a good grasp of digital marketing and social media technologies are also required.
WPP Media offers a dynamic work environment that combines entrepreneurial spirit with the resources of a global media agency. Employees have access to a strong regional network of content specialists and strategic partners, providing opportunities for professional growth and development.