Content Strategy Lead - Germany

As the Content Strategy Lead for Germany at Canva, you will play a pivotal role in ensuring that Canva's content resonates with the German market. This position involves collaborating closely with the Country Manager and various teams, including SEO, Localization, Creators, Product, and Marketing, to drive user engagement and business growth through culturally relevant content.

Your primary responsibilities will include developing and executing a comprehensive content strategy tailored to the German audience. This entails overseeing content production, maintaining quality standards, and ensuring that the content aligns with Canva's strategic growth objectives. Additionally, you will manage content performance across discovery platforms, optimize engagement through search and recommendations, and lead editorial initiatives that highlight cultural moments in partnership with Marketing, Social, and PR teams.

The ideal candidate will be fluent in both English and German, with a deep understanding of local content trends and aesthetics. You should have substantial experience in content strategy, partnerships, or editorial leadership within tech, digital, or media environments. A proactive, solutions-oriented approach, exceptional stakeholder management skills, and the ability to thrive in dynamic settings are essential. Strong analytical capabilities to assess content performance and a proven track record in managing content budgets and production workflows are also required.

Canva offers a vibrant company culture that emphasizes collaboration, innovation, and personal growth. Employees benefit from flexible working arrangements, professional development opportunities, and a supportive environment that encourages creativity and initiative. Joining Canva means becoming part of a team dedicated to empowering the world to design.