Data Analytics & Business Intelligence Manager
WPP Media is seeking a Data Analytics & Business Intelligence Manager to lead our data-driven initiatives within the Data Science & Analytics team. This role is pivotal in transforming complex datasets into actionable insights that drive strategic decisions across the organization. As a key partner to our business stakeholders, you will help measure campaign effectiveness and optimize performance through data.
In this position, you will design, build, and maintain robust and scalable ELT/ETL pipelines using Python, SQL, and cloud-native tools such as Google Cloud Platform's BigQuery, Dataflow, and Airflow. You will develop and manage curated, analytics-ready data models in our data warehouse, ensuring data is accurate, performant, and easy to use. Additionally, you will translate business requirements into technical specifications for insightful and intuitive dashboards and reports using tools like Power BI, Tableau, or Looker. Implementing and championing data quality frameworks and governance best practices will also be a key aspect of your role.
The ideal candidate will possess a Bachelor's degree in Computer Science, Engineering, Statistics, Economics, or a related quantitative field, along with at least 1 year of hands-on experience in data engineering, business intelligence, or data analytics. Expert-level proficiency in SQL for complex querying, data manipulation, and performance tuning on large-scale datasets is essential. Strong programming skills in Python for data processing and automation are required, as well as demonstrable experience building and delivering production-level dashboards using major BI tools.
Preferred qualifications include experience working with media agency or digital marketing data, a deep understanding of the digital advertising campaign lifecycle, and hands-on experience with Google Cloud Platform, particularly BigQuery, and workflow orchestration tools like Airflow. Exceptional communication and presentation skills, with the ability to explain complex technical concepts to non-technical audiences, are also highly valued.
WPP Media offers a dynamic and collaborative work environment where innovation and growth are encouraged. We are committed to fostering a culture that values diversity and inclusion, providing opportunities for professional development, and supporting our employees in achieving their career goals.