Digital Account Manager
WPP Media is seeking a Digital Account Manager to join our Client Services team in Madrid. In this role, you will be responsible for managing key accounts, ensuring the successful execution of both digital and offline campaigns, and strengthening client relationships to drive growth. WPP Media is an AI-driven media operating unit that integrates media, data, and partnerships to deliver personalized creative solutions at scale.
As a Digital Account Manager, your primary responsibilities will include overseeing digital campaigns with a focus on Display, Social, and Programmatic channels, as well as offline media. You will manage client relationships by understanding their needs and translating client briefs into clear, actionable plans for internal teams. Additionally, you will control account budgets, manage deviations, prepare reports for international teams, and participate in developing client strategies to enhance departmental coordination.
The ideal candidate will have a minimum of four years of experience in account management within media agencies. Demonstrated expertise in planning and executing both online and offline media campaigns, with a strong emphasis on digital media, is essential. Proficiency in interpreting client briefs, managing budgets, and preparing financial reports is required. Knowledge of analytics and reporting tools, particularly Google Analytics (GA4), as well as digital marketing platforms like Google Ads and Meta Ads, is highly valued. Familiarity with traditional media channels such as TV, Radio, and OOH is advantageous. An advanced level of English, both spoken and written, is necessary for effective communication with clients and international teams. Strong communication skills, proactivity, organizational abilities, strategic vision, curiosity, and an analytical mindset are also important. A university degree in Advertising, Communication, Marketing, or a related field is preferred.
At WPP Media, we invest in our people, fostering professional growth with the same passion that drives our responsible media investments. Joining our team provides access to a global network of knowledge and opportunities, allowing you to expand your horizons and stay at the forefront of the industry. We offer a dynamic and challenging work environment, along with a benefits package designed for your well-being and balance. This includes a hybrid telework model in Madrid, flexible working hours, a Flexible Compensation Plan tailored to your needs, daily meal subsidies, office amenities like coffee and fruit, and wellness initiatives such as Yoga/Pilates classes and physiotherapy sessions.
If you identify with this opportunity and wish to be part of WPP Media, we would love to meet you. Please submit your application, and if your profile aligns with our requirements, we will contact you. For any questions, you can reach us at talentacquisition.spain@