Digital Strategy Planning & Execution Manager
The Digital Strategy Planning & Execution Manager at WPP Media is responsible for designing, executing, and optimizing programmatic media strategies to enhance client campaign performance. This role serves as a vital link between internal teams, agencies, and clients, ensuring that media investments are effectively managed and aligned with business objectives.
Key responsibilities include leading the day-to-day management of programmatic campaigns, analyzing performance data to generate actionable insights, and continuously optimizing strategies to meet key performance indicators. The manager will also foster strong client relationships, provide strategic recommendations, and collaborate with cross-functional teams to drive measurable results and client growth.
Candidates should possess over three years of experience in programmatic media, digital advertising, or ad tech, with hands-on expertise in demand-side platforms and campaign management. Strong analytical skills, advanced proficiency in Excel, and the ability to translate data into strategic actions are essential. Effective communication skills for managing client relationships and presenting recommendations are also required.
WPP Media offers a dynamic work environment with opportunities for professional growth. Employees can access the global WPP network, participate in employee resource groups, and attend in-office events. Benefits include competitive medical, vision, and dental insurance, group retirement plans, significant paid time off, and employee mental health awareness days.