Director, Digital Retail Partnership and Marketing

The Director, Digital Retail Partnership and Marketing at The Orchard is a leadership role based in Beijing, China, responsible for overseeing the company's marketing strategy in the Greater China region. This position focuses on enhancing the reach of The Orchard's label and artist clients by managing end-to-end marketing campaigns and maximizing revenue opportunities across digital channels. A key aspect of the role involves leading the YouTube ecosystem, including channel optimization, rights management, and audience growth strategies, to boost exposure and monetization for distributed music content.