Director of Growth Marketing
The Director of Growth Marketing at inKind will lead the execution and optimization of marketing initiatives across consumer lifecycle, subscriptions, performance marketing, brand, and partner acquisition. This role requires a hands-on leader who can transform growth opportunities into actionable programs, launch new initiatives, and create repeatable systems that drive measurable results. The position is based in Austin, Texas, and reports directly to the Chief Revenue Officer.
Key responsibilities include building an automated lifecycle marketing engine, leading the launch and growth of consumer subscriptions, and integrating brand into B2B performance marketing. The Director will audit existing customer communications, develop automated customer journeys, and collaborate with cross-functional teams to improve audience segmentation and campaign automation. Additionally, the role involves developing testing frameworks, leveraging AI for personalization, and establishing performance dashboards to enhance customer engagement and revenue.
Candidates should possess strong marketing instincts combined with analytical thinking and technical fluency. Experience in lifecycle marketing, subscription services, and B2B performance marketing is essential. The ideal candidate will have a proven track record in executing marketing strategies that drive customer acquisition, engagement, and retention, as well as the ability to work collaboratively across departments to achieve business objectives.
While specific compensation details are not provided, inKind offers a dynamic work environment with opportunities for professional growth and development. Employees are encouraged to contribute to the company's mission of supporting restaurants and connecting consumers with enriching dining experiences.
inKind is a rapidly growing company that combines hospitality, fintech, consumer technology, and loyalty to help restaurant operators grow while providing consumers with a better way to discover, experience, and engage with restaurants. The company is committed to building a recognized consumer brand and offers significant opportunities for career advancement in a collaborative and innovative setting.