Executive PBU

The Executive PBU role at WPP Media involves supporting the execution and optimization of paid media campaigns across platforms such as Meta, Google, and TikTok. This position is integral to managing high-budget, performance-driven campaigns for large, always-on clients, requiring precision and efficiency across multiple products and objectives.

Key responsibilities include executing and optimizing campaigns on Meta (Facebook & Instagram), Google Ads (with a focus on Search), and TikTok Ads. The role entails managing daily operations like budget pacing, bid adjustments, and quality assurance checks before launches and changes. Monitoring performance metrics such as CTR, CPC, CPA, and ROAS is essential, along with supporting keyword management for Search campaigns and adhering to platform best practices for large brands.

Candidates should possess 1–3 years of experience in paid media, performance marketing, or platform operations, with hands-on experience in managing campaigns on Meta, Google Ads (Search), and TikTok. Proficiency in Excel or Google Sheets is required, along with a strong attention to detail and the ability to work calmly under pressure and tight timelines.

WPP Media offers a collaborative and growth-oriented environment, emphasizing core values of openness, optimism, and extraordinariness. Employees have access to global networks for professional development, with opportunities to work on innovative campaigns for leading brands. The company fosters a culture of trust and continuous learning, providing a platform for career advancement and personal growth.