Market Enablement Advocate
The Market Enablement Advocate at Canva plays a pivotal role in expanding the company's presence in the Philippines by developing and delivering comprehensive learning experiences. This position is integral to the Southeast Asia Marketing team, focusing on empowering various audiences—including creators, small and medium-sized businesses, enterprise teams, youth leaders, and partners—to become enthusiastic advocates of Canva's design platform.
Key responsibilities include designing and facilitating structured workshops, creating facilitator guides, and developing end-to-end learning programs tailored to priority segments through in-person events and webinars. The role also involves building scalable train-the-trainer programs to transform educators, ambassadors, and partners into passionate Canva advocates. Collaboration with cross-functional teams across Partnerships, Sales, Socials, Events, and Community is essential to align initiatives with growth objectives. Additionally, the advocate represents Canva at conferences and community events, strategically selecting engagements that maximize market impact, and serves as a local voice by providing feedback on trends and feature requests to internal teams.
Candidates should have a minimum of four years' experience in designing and delivering structured learning programs, preferably within tech, SaaS, education, or community ecosystems. Experience in building scalable training initiatives, such as train-the-trainer or ambassador programs, is highly valued. The role requires confident facilitation and public speaking skills to engage diverse audiences, from community members to enterprise leaders. An understanding of product adoption and customer lifecycle journeys, along with the ability to translate features into practical use cases, is crucial. Commercial awareness to identify growth opportunities, strong organizational skills to manage multiple requests, and the ability to track engagement metrics are also important. The ideal candidate thrives in ambiguous situations, enjoys creating systems from scratch, and excels in collaborative environments.
Canva offers a range of benefits to support employees' success both professionally and personally. These include equity packages, an inclusive parental leave policy, an annual Vibe & Thrive allowance for wellbeing and social connection, and flexible leave options to encourage personal growth and recharging.
Joining Canva means becoming part of a dynamic team dedicated to redefining how the world experiences design. The company fosters a culture of creativity, collaboration, and continuous learning, providing ample opportunities for professional growth and development. This role offers the chance to make a significant impact on Canva's expansion in the Philippines and to empower individuals and organizations to communicate visually with confidence.