Mindshare: Senior Performance Executive - Beirut
The Senior Performance Executive at Mindshare MENA, a division of WPP Media, plays a pivotal role within the agency's performance marketing team in Lebanon. Mindshare is a leading global media agency renowned for its expertise in digital marketing and media strategy, collaborating with major brands across the Middle East and North Africa. This position is integral to developing and implementing digital performance marketing strategies that drive client business objectives.
In this role, the Senior Performance Executive collaborates closely with account managers and digital specialists to execute paid media campaigns across search, social, and programmatic platforms. Responsibilities include analyzing campaign data, optimizing performance, preparing detailed reports for clients, and ensuring all projects align with defined KPIs and best practices. The position also involves leading client onboarding processes and providing comprehensive support for their technical setup across various bidding platforms.
Candidates should have a minimum of 2-3 years of proven experience in a similar role within a fast-paced agency environment. Exceptional client relationship management skills and the ability to design and articulate effective bidding strategies are essential. Strong critical thinking and problem-solving skills, with the ability to analyze complex data and develop actionable solutions, are required. Exceptional leadership, communication, and presentation skills, with the ability to inspire and influence both internal teams and external clients, are also necessary. A deep understanding of the digital advertising landscape, including tracking ecosystems (MMP, Analytics360, Campaign Manager) and emerging technologies, is crucial.
While specific compensation details are not provided, WPP Media offers a comprehensive benefits package that includes competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. The company fosters a culture of respect and inclusivity, ensuring equal opportunities for all employees.
WPP Media is committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. The company believes in the power of its culture and its people, which elevates them to deliver exceptional experiences for both clients and each other. Employees can tap into the global WPP Media and WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.