Multidiscipline Marketing & Branding Senior Associate

The Multidiscipline Marketing & Branding Senior Associate at WPP Media is a pivotal role responsible for developing and executing influencer content strategies for the Coca-Cola portfolio across the Andean region, including Peru, Colombia, and Ecuador. This position involves end-to-end campaign management, from strategy development to execution and reporting, ensuring all content aligns with brand standards and delivers measurable results.

Key responsibilities include managing influencer campaigns, fostering strong relationships with agency partners, reviewing influencer content to uphold brand standards, generating comprehensive campaign performance reports, collaborating with cross-functional teams to align client objectives, and interpreting metrics from influencer content to drive campaign optimization.

Candidates should have a minimum of 1 year of experience in influencer marketing and the digital industry, proficiency in influencer marketing tools such as Klear and Upfluence, a strong understanding of social media platforms (Instagram, TikTok, YouTube, Facebook), experience developing end-to-end influencer content strategies for large portfolios, and the ability to generate campaign performance reports and achieve KPIs. Basic knowledge of Excel is also required.

The compensation package includes a salary range of $45,000 to $60,000 annually, along with benefits such as health insurance (medical, vision, and dental), group retirement plans, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media fosters a collaborative culture emphasizing creativity and connection, with a hybrid work environment requiring four days per week in the office. Employees have access to the global WPP Media and WPP networks, offering opportunities for professional development in influencer marketing and data analytics.