Paid Search Executive

The Paid Search Executive role at WPP Media involves managing and optimizing paid search campaigns across platforms such as Google Ads and Microsoft Advertising. The position is part of the Paid Search Team, contributing to WPP Media's mission of leveraging creativity to build better futures for clients and communities.

Key responsibilities include planning, creating, and managing paid search campaigns to achieve client objectives. The role requires conducting keyword research, writing compelling ad copy, monitoring campaign performance metrics, performing A/B testing, analyzing data to provide actionable insights, managing budgets effectively, collaborating with internal teams, staying updated with industry trends, and preparing detailed performance reports.

The ideal candidate should have experience running paid search campaigns on platforms like Google Ads and Microsoft Advertising. Strong analytical skills, effective communication abilities, familiarity with bid management tools, and the capacity to manage multiple campaigns are essential. A keen eye for detail and knowledge of SEO principles are advantageous.

WPP Media offers competitive medical, group retirement plans, vision, and dental insurance. Employees enjoy significant paid time off, preferential partner discounts, and mental health awareness days. The company fosters a culture of respect, creativity, and collaboration, providing opportunities for growth and development within the global WPP network.