Planner/Buyer

🇬🇧 Edinburgh, Scotland
Posted 3 weeks ago
Expires June 15, 2026
Full TimeOn-siteMarketingOperations

The Planner/Buyer role at WPP Media involves developing and executing data-informed, innovative media campaigns across various channels, including Digital, Press, Radio, and Out-of-Home (OOH). This position is central to assessing media options, compiling detailed recommendations, managing campaign finances, and providing insights on target audiences and market trends. The Planner/Buyer collaborates closely with the Account Director to ensure optimal value for clients and supports junior team members in their professional development.

Key responsibilities include evaluating and selecting appropriate media channels to meet client objectives, creating comprehensive media plans, and overseeing the execution of campaigns to ensure they align with strategic goals. The Planner/Buyer is also responsible for monitoring campaign performance, analyzing data to inform future strategies, and maintaining up-to-date knowledge of industry trends to provide clients with innovative solutions.

Candidates should possess a proven track record in media planning and buying, demonstrating strong analytical skills and effective communication abilities. Attention to detail, organizational proficiency, and numerical aptitude, particularly with tools like Excel, are essential. A natural curiosity and willingness to challenge existing planning approaches, coupled with a proactive and hardworking attitude, are highly valued in this role.

WPP Media offers a dynamic and collaborative work environment with opportunities for professional growth. Employees benefit from competitive medical, vision, and dental insurance, generous paid time off, and access to various employee resource groups. The company fosters a culture of creativity and continuous learning, encouraging team members to pursue their passions and develop their skills within the global WPP network.

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