Senior Manager, Content (CAN/USA)
SENIOR MANAGER, CONTENT
Level: M3 |
Location: CAN/USA | Remote
Reports To: Michael Scott, Chief Marketing Officer (CMO)
Type: Permanent | Full-Time
THE ROLE
At Solink, our mission is to safeguard what matters most. We provide businesses with the tools to know sooner and act faster by transforming video into real-time operational insights. Our cloud-based platform integrates seamlessly with existing cameras and systems, turning them into intelligent sensors that detect and interpret key moments — empowering teams to make data-driven decisions, enhance security, and improve operational efficiency. Trusted by over 30,000 locations across 32+ countries, including brands like McDonald's and JYSK, Solink delivers clarity when it counts.
Solink is looking for a Senior Manager, Content to build the narrative and content engine that establishes Solink as the leader of our category — and to arm our Sales and Marketing teams with the content assets that drive demand. You'll own our category point of view, our educational thought-leadership content, and our speaker & influencer program, turning Solink's expertise into content the market seeks out.
This is a player-coach role for someone who can set a brand narrative, build a content program around it, and lead a team (plus a network of freelancers/agencies) to ship on a consistent cadence.
WHAT YOU'LL BE DOING
Category & Brand Narrative
- Define and maintain Solink's category narrative and brand point of view, in partnership with Product Marketing and executive stakeholders.
- Commission or produce original research and data-driven thought leadership (e.g., industry benchmark reports, trend studies) that positions Solink as the category authority.
Content Strategy & Editorial Calendar
- Build and manage an editorial calendar covering owned channels (blog, LinkedIn, newsletter),, and owned executive channels (speaking, podcasts).
- Set the quality...