Senior MarCom Project Manager
WPP Media is seeking a Senior MarCom Project Manager to join our Brand team in Amsterdam. In this role, you will be responsible for developing and executing integrated marketing and communication campaigns, events, and activations that enhance our brand positioning, commercial propositions, and market visibility. You will report to the Senior Director of Brand and collaborate closely with colleagues across Brand, Culture, various media labels, StudioM, and external partners.
Your key responsibilities will include end-to-end coordination of campaigns and events, from briefing and planning to production, launch, and evaluation. You will ensure deadlines, quality, and budgets are met, and maintain consistency across all relevant channels and touchpoints. Additionally, you will develop sales-enablement materials to drive awareness, interest, and commercial opportunities. You will also lead AI thought leadership campaigns to increase the visibility of WPP Open and AI initiatives through appropriate channels. Utilizing data, reporting, and AI tools, you will measure, evaluate, and optimize campaigns, translating insights into actionable improvements. Effective stakeholder management will be crucial, as you will engage and align various parties to successfully drive projects through the organization.
The ideal candidate will have approximately 8-10 years of experience in marketing and communication, with a strong background in developing and implementing integrated campaigns. You should possess excellent project management, planning, and stakeholder alignment skills, and be adept at balancing strategy, creativity, and execution. Experience with cross-channel communication and asset development is essential, along with an understanding of how campaigns contribute to both brand objectives and commercial impact.
WPP Media offers a dynamic and innovative work environment where you can contribute to building a future-oriented brand. We provide opportunities for professional growth and development, with access to extensive training and workshops, including AI-specific programs. Our flexible working arrangements include options for remote work, flexible hours, and even temporary assignments abroad within the EU. Additional benefits include a competitive salary, travel expense reimbursement, vacation allowance, and access to our collective health insurance plan.
Joining WPP Media means becoming part of a global media collective built for the AI era. We combine the best platforms, talented individuals, and strong partnerships to create innovative solutions, aiming to deliver unparalleled growth for brands every day. Our core values—being extraordinary, open, and optimistic—drive our commitment to innovation, collaboration, and embracing change as a means to achieve our best.