Senior Performance Creative

ABOUT US

Ruby Labs is a leading tech company that creates and operates innovative consumer products. We offer a diverse range of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at:

ABOUT THE ROLE

We are seeking a talented and innovative Ad Creative Producer to join our dynamic marketing team at Ruby Labs. This full-time role is central to driving our advertising creative process across multiple consumer-focused brands. You will be responsible for developing new ad concepts, managing production timelines, and collaborating with various teams to ensure that our creatives not only captivate but also convert. As a key player in the ad production lifecycle, you will work directly under the Ad Creative Lead and maintain close coordination with User Acquisition Managers to refine and optimize our advertising strategies based on performance data.

KEY RESPONSIBILITIES

1. Creative Development:

- Lead the ideation and conceptualization of new ad creatives that resonate with diverse audiences, with an emphasis on strategies that enhance customer acquisition.

- Stay ahead of industry trends to integrate innovative elements into creative production, ensuring our creatives are captivating and effectively convert viewers into customers.

- Collaborate with design teams to transform ideas into compelling ad creatives that align with brand values and effectively meet campaign goals.

2. Project Management:

- Oversee the production process to ensure all projects are delivered on time and meet the creative vision, with particular attention to optimizing the impact on customer acquisition.

- Coordinate with designers, user acquisition managers, and other team members to ensure smooth workflow and high-quality outputs.

3. Performance Analysis:

- Wor...