Wavemaker: Performance Executive - Beirut

Wavemaker, a leading WPP Media brand, is seeking a Performance Executive to join their team in Beirut. This role is integral to the execution and optimization of performance media campaigns across search, social, and display channels, directly impacting client revenue growth and overall marketing success.

As a Performance Executive, your primary responsibilities will include implementing effective campaign strategies, conducting thorough analyses of search query reports to optimize keyword performance, and developing comprehensive weekly performance reports. You will also oversee the analysis of campaign results, identify trends, and provide actionable insights to inform future strategies. Additionally, you will analyze user engagement metrics to optimize ad creatives and targeting parameters, and manage financial reconciliation processes to ensure accurate budget management.

Ideal candidates will possess a bachelor's degree, preferably in a STEM field, and have experience in digital media, paid advertising, or media buying, with agency experience considered a plus. A proven track record in managing successful paid search and social campaigns is essential, along with exceptional analytical skills and the ability to translate data into actionable insights. Strong communication and collaboration skills, as well as a meticulous and organized approach to work, are also required.

While specific compensation details are not provided, WPP Media offers a range of benefits, including competitive medical, group retirement plans, vision, and dental insurance. Employees also enjoy significant paid time off, preferential partner discounts, and mental health awareness days.

WPP Media fosters a culture of creativity, collaboration, and connection, encouraging employees to pursue their passions and grow their networks. The company is committed to employee growth and responsible media investment, providing opportunities to work at the cutting edge of marketing and advertising.