Associate Director (Mensch) Paid Social Advertising Automotive
The Associate Director (Mensch) Paid Social Advertising Automotive at WPP Media is responsible for leading a team dedicated to paid social advertising within the automotive sector. This role involves overseeing the strategic direction and execution of paid social campaigns, ensuring alignment with client objectives and maintaining high-quality standards. WPP Media, as part of WPP, is a global media collective that leverages creativity and data to drive growth for clients worldwide.
Key responsibilities include managing and mentoring a team of paid social specialists, ensuring the successful planning, implementation, and optimization of campaigns across platforms such as Meta and TikTok. The Associate Director will also be responsible for client consultation, providing expert advice on paid social strategies, and delivering comprehensive reporting and data analysis to inform future initiatives. Additionally, the role involves staying abreast of industry trends and innovations to continually enhance campaign performance.
The ideal candidate will possess a degree in marketing, media studies, or a related field, coupled with over five years of experience in online marketing, particularly in the conception and execution of paid social media campaigns. Proven leadership experience in managing social media teams is essential. A strong understanding of social media platforms, excellent numerical and analytical skills, and proficiency in both German and English are required.
WPP Media offers a comprehensive benefits package, including flexible working hours, remote work options, 30 vacation days plus an additional flexible day, health services, attractive retirement plans, and mental health awareness days. Employees also have access to various training and development programs, employee discounts, and other perks such as job tickets and bike programs.
The company fosters a culture of diversity and inclusion, encouraging employees to be themselves and offering equal opportunities for all. With a focus on work-life balance and continuous professional growth, WPP Media provides an environment where employees can thrive and contribute to innovative media solutions.