Bidding Platform Manager

The Bidding Platform Manager at WPP Media Chile is responsible for implementing, analyzing, optimizing, and reporting on digital campaigns across various auction-based platforms. This role requires a proactive and empathetic individual who thrives in team environments, is adaptable to learning, and possesses strong analytical skills.

Key responsibilities include setting up digital campaigns on platforms such as Facebook Ads, Google Ads, TikTok Ads, DV360, and CM360. The manager will construct search structures, traffic creative materials, optimize campaigns, provide platform recommendations, analyze audiences, adhere to campaign naming conventions, monitor daily budgets and KPIs, generate periodic reports for planning teams, and participate in status and optimization meetings with planning teams and clients.

Candidates should have over three years of experience in similar roles, with professional certification and proficiency in Facebook Business Manager, Google Ads, and TikTok Ads. Knowledge of LinkedIn Ads, DV360, GA4, and Campaign Manager is valued. Intermediate to advanced Excel skills, strong analytical abilities, and intermediate to advanced English proficiency are required. Experience working in agencies is ideal.

The company offers a dynamic and collaborative work environment, professional development opportunities, and competitive benefits. Employees receive a notebook and accessories, a smartphone with unlimited internet, participation in the WPP Ownership Plan, health and catastrophic insurance for the employee and their family, life and accident insurance, a hybrid work methodology, and five extra days off per year.

WPP Media Chile fosters a culture of growth and development, encouraging employees to engage in continuous learning and career advancement. The company values passion and alignment with its core values, making it an excellent opportunity for individuals seeking to advance their careers in a supportive and innovative environment.