Director, Performance
The Director of Performance at WPP Media will lead the performance marketing initiatives for Openmind, an integrated agency model designed to accelerate Nestlé’s media transformation across Europe. This role involves leveraging advanced data and technology capabilities, including WPP’s AI-driven platform, to maximize the impact of Nestlé’s media investments. The position is based in London, United Kingdom.
Key responsibilities include developing and executing performance marketing strategies that align with client objectives, managing cross-functional teams to deliver innovative and effective campaigns, and fostering strong client relationships. The Director will also focus on integrating digital and data-driven approaches to enhance marketing communications and drive business growth.
Candidates should possess excellent leadership capabilities, both internally within the agency and with senior clients, with experience leading large teams being highly desired. An analytical and inquisitive mindset and a passion for the industry are essential. A detailed understanding of planning—specifically brand and performance—with experience identifying the role for paid, owned, and earned media channels, and their contribution to business outcomes, both brand and performance, is required. Extensive digital experience, including working with in-house specialist teams, is also necessary. Creative flair to enable campaign ideas to stand out and cut through a cluttered marketplace is important. Excellent communication skills, including leading cross-agency teams and communicating effectively with multiple stakeholders, are crucial. Strong organization skills, with the ability to manage a diverse workload and prioritize key work streams, are also required.
WPP Media offers a comprehensive benefits package, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. The company fosters an inclusive culture with opportunities for professional growth and development.
Joining WPP Media means becoming part of a dynamic team that values creativity, collaboration, and innovation. The company is committed to shaping the next era of media by investing in its employees and providing opportunities to work on transformative projects with leading global brands.