Director, Publicity - Alamo
The Director of Publicity at Alamo Records, a subsidiary of Sony Music Entertainment, will lead strategic publicity campaigns for a diverse roster of artists across various media platforms. This role involves crafting compelling narratives that align with each artist's brand and the label's overarching marketing strategies. The position is based in New York City, a central hub for the music industry.
Key responsibilities include developing and executing national publicity campaigns encompassing television appearances, print media, digital content, podcasts, and social media initiatives. The Director will cultivate and maintain relationships with key media contacts, manage multiple projects simultaneously, and collaborate closely with artists, their management teams, and internal departments such as marketing, digital, and A&R. Additionally, the role requires overseeing media events, preparing talent for interviews, and producing press materials like bios and press releases.
Candidates should possess a minimum of six years of experience in publicity, media relations, or the digital music industry. Strong connections within music, lifestyle, and fashion media are essential, along with a deep understanding of the media landscape and current cultural trends. The ability to generate innovative ideas that drive media coverage and audience engagement is crucial.
The anticipated annual base salary for this position ranges from $105,000 to $120,000, depending on qualifications and experience. The compensation package includes comprehensive benefits such as medical, dental, vision, life, and disability insurance, along with a 401(k) plan with employer matching. Additional perks include identity theft protection, mental health resources, fertility coverage, paid leave for various life events, and reimbursement programs for adoption, surrogacy, tuition, and student loans.
Joining Alamo Records offers the opportunity to be part of an inclusive and collaborative global community dedicated to supporting artists and fostering creativity. The company emphasizes professional growth and development, providing a dynamic environment where employees can contribute to shaping the future of music and entertainment.