Field Marketing Manager

Field Marketing Manager · New York City · Full-time, in-market

THE ROLE

New York is where many of our highest-value buyers already are. We are hiring a Field Marketing Manager to turn that density into a pipeline — through tradeshows, community programs, hackathons, executive dinners, and hospitality experiences that people actually remember.

This is an owner's role, not a coordinator's. You will decide which shows are worth attending, which communities are worth investing in, who belongs at which dinner table, and where the next dollar goes. You will work shoulder to shoulder with Sales, and you will be measured on the pipeline your programs create and accelerate.

WHAT YOU WILL DO

- Own the NYC event portfolio — strategy, budget, execution, and reporting across a range of program types

- Tradeshows: select and tier shows against our target accounts, design the booth experience, and hold the team to pre-show outreach and post-show follow-up.

- Communities: build a sustained presence with NYC practitioner communities and peer networks — recurring formats, real partnerships, and customer advocates on stage.

- Hackathons: partner with Product and Engineering to run events that earn technical credibility and get builders using the product.

- Executive dinners: curate small, high-signal rooms of senior buyers, built account by account with Sales, with follow-up that converts.

- Hospitality: design sports, culture, and dining experiences tied to named deals, with clear allocation rules and compliance guardrails.

- Build and negotiate budgets across vendors, venues, sponsorships, software, and agencies — and defend the ROI.

- Report honestly on what worked and what did not, and present plans and results to the wider GTM team.

- Leave a process behind — playbooks, templates, and SLAs so every program is repeatable and scalable to the next market.

WHAT WE ARE LOOKING FOR

- 4–7 years in field marketing, events, or experiential marketing, includi...