Head of Commerce
The Head of Commerce at WPP Media is a pivotal role responsible for leading full-funnel commerce strategies, including e-commerce campaign management, direct-to-consumer initiatives, and retail media expertise. This position operates within WPP Media, WPP's AI-driven media operating unit, which integrates media, data, and partnerships to deliver creative personalization at scale. The role is based in Kuala Lumpur, Malaysia, and reports to the Head of Media Practices, collaborating closely with the Head of E-commerce for WPP Media APAC.
Key responsibilities include championing the adoption of WPP Commerce across existing and new business ventures, supporting client teams to deliver comprehensive solutions aligned with client objectives, and integrating commerce with brand media to develop end-to-end media strategies. The role also involves staying abreast of the latest trends and best practices in retail media, developing and disseminating points of view on industry dynamics, and building robust partnerships with key marketplaces and affiliates.
The ideal candidate should possess a strong background in commerce strategy and planning, e-commerce campaign management, and retail media. Experience in collaborating with cross-functional teams, developing client-focused solutions, and staying updated on industry trends is essential. Proficiency in building partnerships with marketplaces and affiliates, as well as the ability to translate business briefs into actionable retail media strategies, is highly desirable.
WPP Media offers a dynamic work environment that fosters creativity and collaboration. Employees have access to continuous learning opportunities and are encouraged to lead collectively, inspire transformational creativity, and champion growth and development. The company values an open environment that balances people and client experiences by cultivating trust.