Investment Lead
The Investment Lead at WPP Media is responsible for driving value through strategic media investments. This role involves developing and implementing innovative investment strategies, identifying new opportunities, and fostering strong relationships with media owners to maximize client value. The Investment Lead plays a critical role in ensuring the effectiveness of media budgets and delivering exceptional results for clients.
Key responsibilities include continuously seeking opportunities to improve existing commitment discounts and optimize media positioning. The Investment Lead will develop and implement trading strategies aligned with contractual obligations and responsible investment guidelines. Collaboration with the broader investment team is essential to negotiate best-in-class discounts and value deals. Additionally, the role involves setting pricing for planners, monitoring spends versus deals and commitments, and ensuring accurate monthly tracking and reporting. The Investment Lead will also guide investment decisions, ensure media planning and post-campaign accuracy, and develop consolidated campaign tracking methods.
The ideal candidate should excel in managing numerous dynamic elements, handling high volumes of work, and adapting to constant change. Significant work experience across media disciplines, including implementation planning, buying, and finance, is required. A proven track record of success in an agency or media owner organization is essential. The candidate should have a deep understanding of media performance measurement metrics across all media channels, strong numeracy skills, and proficiency with media planning and buying tools such as Telmar and Ariana. Excellent communication, interpersonal, and presentation skills are also necessary.
WPP Media offers a dynamic and collaborative work environment where employees are encouraged to lead collectively and inspire transformational creativity. The company values balancing people and client experiences by cultivating trust and champions growth and development to mobilize enterprise. Employees have the opportunity to work closely with top media corporations and implement industry-first initiatives, contributing to both personal and professional growth.