Manager, Commercial Partnerships
The Manager, Commercial Partnerships at Sony Music Entertainment is a pivotal role within the company's dynamic team, focusing on managing and enhancing relationships with key video and social media platforms. This position is integral to Sony Music's mission of supporting a diverse roster of artists by leveraging innovative platforms to reach and engage audiences worldwide.
Key responsibilities include overseeing partner relationships by pitching label priorities, coordinating calls and meetings, and escalating issues as needed. The role involves executing social-first campaign activations, such as launches, trends, challenges, AR lenses, sound placements, and creator programs, from brief to delivery and post-campaign analysis. Additionally, the manager will maintain partner-facing release information, pitch submissions, and internal playbooks for platform best practices.
The ideal candidate will have 3–5+ years of experience in account management, partnership management, digital marketing, or a label/agency role focused on social platforms, with specific experience in platforms like TikTok, Meta, X, Snap, Twitch, YouTube, and VEVO being strongly preferred. Strong project management skills, excellent communication abilities, and an analytical mindset are essential. A deep understanding of short-form social content, creator ecosystems, platform mechanics, and trends is also crucial.
Sony Music Entertainment offers a comprehensive benefits package, including medical, dental, vision, life, and disability coverage, along with a 401K plan with employer matching. Additional perks include company-paid identity theft protection, mental health resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, and reimbursement for adoption, surrogacy, tuition, and student loans. The company also invests in professional growth and development, providing a modern office environment designed to foster productivity, creativity, and teamwork.
Joining Sony Music Entertainment means becoming part of an inclusive, collaborative, and global community where passion for music and innovation drives the company's success. The organization is committed to artistic integrity, transparency, and entrepreneurship, offering employees the opportunity to contribute to the evolving landscape of the music industry and support artists in pushing creative boundaries.