Media Planner
The Media Planner role at WPP Media involves supporting the creation and optimization of effective offline media plans, including TV, Print, and Radio, based on in-depth analysis and clear objectives. This position is integral to reporting activities and developing data-driven competitive analyses within a leading media agency.
Key responsibilities include collaborating in the planning and management of offline media campaigns under managerial guidance, collecting and processing data for competitive analysis to identify market trends, utilizing specific media planning tools such as Kubik, Arianna, Kimono, AQX, MCS, and NetBox, preparing detailed reports on campaign performance and budget allocation, coordinating with internal teams for material collection and space management, and actively participating in team meetings and strategic alignment sessions.
The ideal candidate should have 1-2 years of experience in media planning, preferably within a media agency, with a focus on offline media. Essential knowledge of TV planning is required, while familiarity with Print and Radio is advantageous. Proficiency with industry tools like Kubik, Arianna, Kimono, AQX, MCS, and NetBox is crucial. A sharp analytical mindset, precision, attention to detail, strong teamwork and collaboration skills, a proactive attitude, eagerness to learn, and a bachelor's degree or equivalent cultural background are also necessary. Very good command of English and excellent proficiency in Microsoft Office Suite are expected.
WPP Media offers competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. The company fosters a culture of respect, belonging, and equal opportunities for career progression.
Joining WPP Media means becoming part of a global network that values creativity, collaboration, and connection. The company invests in employee growth and provides opportunities to work at the cutting edge of marketing and advertising.