Middle Facebook Mediabuyer
RISK Inc. is an international iGaming company specializing in identifying and fostering the growth of high-potential entertainment markets. With over 600 professionals across more than 20 locations, the company operates in 10 countries, serving a customer base exceeding 300,000. RISK's operations are grounded in strong internal expertise, analytics, and data research, encompassing iGaming operations such as sports betting and online casinos, digital and affiliate marketing, tech solutions, and data analytics. The company is seeking a Middle Facebook Mediabuyer to join its dynamic team.
The Middle Facebook Mediabuyer will be responsible for planning, executing, and optimizing online media campaigns across platforms like Facebook and Instagram. Key duties include monitoring and analyzing campaign performance data to provide actionable insights, collaborating with the marketing team to develop effective media buying strategies aligned with brand goals, managing advertising budgets to maximize ROI, staying updated on digital marketing trends, conducting market research to identify new opportunities, and contributing creative ideas to enhance marketing initiatives.
Candidates should have at least one year of hands-on experience with Facebook Ads, preferably in iGaming or similarly regulated industries. A proven track record of managing successful campaigns with measurable ROI is essential. In-depth knowledge of Facebook Ads Manager and Business Manager, experience with dynamic ads, lookalike audiences, retargeting strategies, and split testing are required. Strong analytical skills to interpret performance metrics and familiarity with Facebook’s ad policies, especially regarding iGaming regulations, are also necessary. Experience navigating bans, disapprovals, or restrictions related to iGaming ads is advantageous.
RISK offers a comprehensive benefits package, including children allowance, mental health support, sports activities, language courses, automotive services, veterinary services, home office setup assistance, dental services, books and stationery, training compensation, and even massage services. The company fosters a culture where every day presents an opportunity to take a risk and achieve success, encouraging employees to push the boundaries of what's possible in the iGaming industry.