Principal, Product Manager- Data/ML
Viant Technology is seeking a Principal Product Manager to lead the development and execution of their Demand-Side Platform's (DSP) supply products. This role involves defining the product vision, strategy, and delivery to market, focusing on audience planning, activation, and optimization solutions. The successful candidate will collaborate with cross-functional teams to drive innovation and meet customer needs.
Key responsibilities include owning and driving the product strategy and roadmap, leading end-to-end product management efforts, and working closely with internal teams and external customers to identify opportunities. The role also involves building differentiated requirements, managing technical dependencies, and continually shipping functionality to achieve successful outcomes. Additionally, the candidate will perform in-depth research on competitive offerings within the DSP market and effectively communicate relevant KPIs to stakeholders.
The ideal candidate will have over seven years of experience as a product manager, with at least two years in online advertising. They should demonstrate the ability to solve complex problems using sound judgment and data-informed narratives. A strong understanding of product discovery and delivery methods is essential, along with proven experience engaging with engineers, designers, and company leaders. Experience with audience planning, activation, and optimization solutions within the online media and advertising space is preferred. Familiarity with Ad Tech concepts such as Ad Networks, Exchanges, Real-time Bidding, Programmatic, Demand Side Platforms, Supply Side Platforms, Data Management Platforms, onboarding, and Identity Management is advantageous. Knowledge of AI/ML, agentic systems, and optimizing workflows is a plus.
Viant offers a competitive base compensation range of $200,000 to $230,000, with final title and compensation based on factors including work experience and education. Employee benefits include fully paid health insurance, paid parental leave, and unlimited PTO. The company is committed to investing in employees' professional growth and well-being.
Viant Technology Inc. is a leading advertising software company that enables marketers to plan, execute, and measure omnichannel ad campaigns through a cloud-based platform. With a focus on AI-powered programmatic advertising, Viant is dedicated to driving innovation in digital marketing and has been recognized for excellence in AI by industry organizations.