Research Director
The Research Director at WPP Media will lead the development and execution of advanced research initiatives within the Client Strategy organization's Culture & Insights team. This role focuses on integrating AI-driven methodologies to deliver innovative solutions that drive brand growth in the Dutch market. The position requires a strategic leader who can oversee complex research projects and foster a culture of scientific excellence and analytical pragmatism.
Key responsibilities include leading the commercial development of research programs by securing and managing large accounts, identifying new business opportunities, and crafting bespoke research proposals. The Research Director will oversee the design and execution of diverse research projects, ensuring methodological rigor and alignment with client objectives and WPP Media's strategic goals. Additionally, the role involves building strong relationships with internal stakeholders to identify commercial opportunities and contribute to strategic growth plans.
The ideal candidate will have over eight years of experience in market research and consulting, with a proven track record in leading complex accounts and research teams. Expertise in AI-driven research methodologies, advanced analytics, and machine learning is essential. Strong leadership skills, the ability to mentor junior staff, and excellent strategic communication abilities are also required.
WPP Media offers a flexible working environment with options for remote work and flexible hours. Employees have access to extensive training through M Academy, focusing on both hard and soft skills, including AI training. Additional benefits include a competitive salary, 26 vacation days per year with the option to purchase extra days, a hybrid working allowance, and access to mental wellbeing resources such as the Headspace app.
The company fosters a culture of innovation, collaboration, and continuous learning. Employees are encouraged to push boundaries and challenge conventional thinking to drive growth. WPP Media values trust and understanding, promoting seamless collaboration across teams, clients, and partners. The organization embraces change and supports professional development, offering ample opportunities for career advancement.