Senior AdOps
The Senior AdOps role at WPP Media involves configuring and managing advertising campaigns across various platforms, ensuring accurate implementation and monitoring of performance. The position requires handling technical aspects of campaign setup and overseeing their progress to optimize outcomes.
Key responsibilities include setting up and parameterizing campaigns in ad servers by defining targeting, budgeting, and scheduling parameters. The role also involves creating and managing tracking tags and verification tools to assess performance and ensure brand safety. Additionally, the Senior AdOps professional will coordinate with publishers for material delivery and manage website tracking by implementing codes and configuring events in data analysis platforms.
The ideal candidate should have 2 to 3 years of experience with advertising platforms and analytical tools. A bachelor's degree in Marketing, Advertising, Computer Science, or related fields is preferred. Certifications in Digital Marketing, ad servers, tag management systems, and verification tools are advantageous. Basic knowledge of programming languages such as JavaScript, HTML, and CSS is beneficial. Strong organizational skills, attention to detail, and the ability to manage multiple projects are essential. Effective communication skills and a proactive approach to problem-solving are also important.
WPP Media offers a comprehensive benefits package, including health insurance from the first day, a flexible benefits plan, additional vacation days, and access to wellness platforms that support work-life balance. Employees also enjoy discounts within the WPP Group, such as gym memberships, restaurants, and hotels. The company provides healthy breakfast and snack options, including coffee, fruit, and cereals.
WPP Media fosters a culture of creativity and collaboration, emphasizing the power of media to drive growth and transformation. The company values innovation and offers opportunities for professional development within a dynamic and supportive environment. Joining WPP Media means becoming part of a global network dedicated to delivering exceptional media solutions.