Senior Associate, Commerce Search
The Senior Associate, Commerce Search at WPP Media plays a pivotal role in managing search-based activations within the company's global media collective. This position is integral to the EssenceMediacom team, a leading WPP Media brand that leverages analytics and technology to drive breakthroughs for top-tier brands. The role focuses on executing search media strategies across various retailer media networks, contributing to WPP Media's mission of delivering transformative growth through creative and data-driven solutions.
Key responsibilities include developing keyword strategies, conducting competitive research, and overseeing the setup, management, and reporting of search media campaigns. The Senior Associate will manage activations across platforms such as Amazon, CitrusAd, Criteo, The Trade Desk, and Walmart. This role requires direct engagement with retail media networks to optimize client investments and ensure compliance with established guidelines and best practices.
Candidates should possess a Bachelor's Degree in Business, Analytics, Marketing, Communications, Advertising, or equivalent professional experience. A minimum of 2 years in biddable performance media execution or paid e-commerce is required, with a strong preference for experience in retail media search execution. Proficiency in managing campaigns across multiple retail platforms and familiarity with bid management technologies like Pacvue, Skai, and Epsilo are essential. Strong analytical skills, the ability to collaborate effectively, and a self-starter attitude are also important for success in this role.
WPP Media offers a competitive benefits package, including medical, vision, and dental insurance, group retirement plans, significant paid time off, and employee mental health awareness days. Employees have access to a global network for professional growth, with opportunities to engage in various employee resource groups and in-office events. The company fosters a culture of respect and inclusivity, providing equal opportunities for career progression.
Joining WPP Media means becoming part of a dynamic and innovative environment that values creativity and collaboration. The company emphasizes professional development and offers a hybrid work approach to encourage creativity and connection among team members. This role provides a unique opportunity to contribute to impactful media strategies and grow within a leading global media organization.