Senior Executive, Performance - APAC

The Senior Executive, Performance - APAC at WPP Media is responsible for planning and activating media implementation and buying across the Asia-Pacific region. This role involves direct client engagement, overseeing the execution of paid digital media campaigns, and ensuring alignment with client objectives. The position is based in Kuala Lumpur, Malaysia, and reports to the Performance Director - APAC.

Key responsibilities include developing comprehensive performance strategies to meet client KPIs across search, social, and programmatic channels. The role requires staying updated on the latest ad specifications, features, and best practices for executing complex campaigns. Additionally, the Senior Executive will monitor campaign performance, conduct regular analyses, and collaborate with third parties to ensure accurate campaign implementation and optimization.

Candidates should have a minimum of 1-2 years of experience in digital marketing or a related industry. Essential skills include strong analytical abilities, problem-solving capabilities, and effective time management. A proactive approach to seeking feedback and a keen interest in digital marketing trends are also important. Experience in UX, paid search, and SEO is considered advantageous.

WPP Media offers a dynamic work environment with opportunities for professional growth. Employees benefit from mentorship by leading performance marketers in the region and have access to a range of specialist divisions and partner companies within WPP. The company fosters a culture where individuals can thrive and expand their skill sets across various areas of media and marketing.