Senior Media Planner
The Senior Media Planner at WPP Media is responsible for developing and executing comprehensive media plans across various channels, ensuring alignment with client objectives and strategies. This role involves close collaboration with internal teams and external partners to deliver innovative and effective media solutions. The position is based in Islamabad, Pakistan, and reports to the Business Manager.
Key responsibilities include managing the entire media planning process from inception to completion, overseeing plan and budget data, implementing plan changes, and maintaining media activity reports. The Senior Media Planner will also liaise with internal and external stakeholders to ensure seamless execution of media plans, monitor campaign performance, and provide insightful analysis for optimization. Additionally, the role involves preparing and presenting media plan recommendations and reports to clients.
Candidates should possess a minimum of 3 years of experience in media, digital, or marketing roles, with a strong understanding of both traditional and digital media planning. A BBA or MBA from a reputable university is required. Essential skills include proficiency in Microsoft Excel, strong organizational and numeracy abilities, excellent interpersonal and communication skills, and the capacity to manage multiple projects under tight deadlines.
WPP Media offers a competitive benefits package, including medical, vision, and dental insurance, significant paid time off, and employee mental health awareness days. Employees have access to a global network for professional growth, with opportunities to engage in various employee resource groups and in-office events. The company fosters a collaborative and inclusive culture, encouraging creativity and innovation among its teams.