Senior RTB Product Manager (Taiwan)

Appier is seeking a Senior RTB Product Manager to join our team in Taipei, Taiwan. This role involves collaborating with data scientists and campaign managers to enhance Real-Time Bidding (RTB) campaign performance through model improvements and strategic insights. Appier, founded in 2012, is a leading AI SaaS company with a mission to turn AI into ROI by making software intelligent.

The Senior RTB Product Manager will be responsible for analyzing competitor strategies and market trends to identify optimization opportunities, designing and evaluating large-scale A/B experiments, and researching end-to-end RTB ad serving behaviors to uncover areas for improvement. Additionally, the role involves exploring new signals to enhance model effectiveness and collaborating with the SSP partnership team to optimize traffic quality and supply-side performance.

Candidates should have a background in Engineering, Data Science, Marketing, or related fields, and be available for full-time work based in Taiwan. Proficiency in English and Mandarin is required, with the ability to clearly articulate ideas across technical and non-technical audiences. Experience in digital advertising campaign operations, media buying, or performance optimization within RTB environments is a strong plus.

Appier offers a dynamic work environment with opportunities for professional growth and development. Employees benefit from working at the forefront of AI technology, contributing to innovative solutions that drive business success. Our company culture emphasizes collaboration, continuous learning, and a commitment to excellence.