Ad Operations Account Manager
The Ad Operations Account Manager at WPP Media is a pivotal role within our Advertising Operations team, responsible for overseeing the execution and delivery of digital advertising campaigns. This position serves as the primary operational liaison between our London-based team and our offshore Ad Operations unit, ensuring seamless collaboration and adherence to high operational standards. WPP Media is an AI-driven media operating unit that integrates media, data, and partnerships to deliver creative personalization at scale.
Key responsibilities include providing day-to-day support and expert guidance to the offshore Ad Operations team, ensuring tasks are completed within agreed-upon service level agreements and deadlines. The role involves overseeing campaign setup, creative implementation, and tagging within Google Campaign Manager 360 (CM360) to ensure accuracy and efficiency. Additionally, the Ad Operations Account Manager will support planning and activation teams with Ad Ops submissions, offer consultancy on ad server-related work, and provide advanced troubleshooting for ad serving issues and third-party tag implementations.
The ideal candidate will have hands-on experience in an Ad Operations role within an agency, publisher, or ad tech vendor environment. Expert-level proficiency in CM360, including advanced trafficking and robust reporting capabilities, is essential. A good understanding of adjacent ad tech platforms such as Google Tag Manager, Google Analytics, and Brand Safety platforms is highly desirable. Exceptional communication skills, both written and verbal, are required to effectively convey complex technical information across different cultures. Strong analytical and problem-solving abilities, along with the capacity to manage multiple priorities in a fast-paced environment, are also crucial.
WPP Media offers a collaborative and inclusive work environment that fosters professional growth and development. Employees have access to the global WPP network, providing opportunities to pursue their passions and expand their professional connections. The company hosts frequent in-office events to showcase team achievements, share thought leadership, and celebrate milestones. Comprehensive benefits include competitive medical, group retirement plans, vision and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.