Associate, Biddable
The Associate, Biddable role at WPP Media involves managing end-to-end advertising campaigns across various channels for performance-oriented clients. As the primary point of contact, the Associate develops and maintains strong client relationships, translating business goals into effective advertising strategies. This position is based in Kuala Lumpur, Malaysia, within WPP Media's Clients Team, which focuses on agile and fast-paced operations.
Key responsibilities include collaborating with clients to define clear and measurable campaign objectives, developing comprehensive advertising strategies across relevant channels, and utilizing WPP Media's workflow management tools to guide campaign requirements and resource allocation. The Associate is also responsible for implementing advertising campaigns, ensuring timely launches and accurate setups, managing campaign budgets to ensure optimal ROI, and closely monitoring performance to identify areas for improvement. Additionally, the role involves coordinating with internal teams such as creative and analytics to ensure seamless campaign execution and alignment with client expectations.
Candidates should possess 1-2 years of experience in the media industry, though fresh graduates are welcome to apply. Strong communication, presentation, and interpersonal skills are essential, along with the ability to work independently and as part of a team in a fast-paced, deadline-driven environment. A data-driven approach to campaign planning, management, and optimization is crucial, as is a willingness to continuously learn new technologies and tools.
WPP Media offers a hybrid work environment with teams in the office around four days a week, fostering creativity, collaboration, and connection. Employees have access to the global WPP Media and WPP networks for professional development and learning opportunities. Benefits include competitive medical, vision, and dental insurance, group retirement plans, significant paid time off, preferential partner discounts, and employee mental health awareness days.
The company culture emphasizes the core values of being extraordinary by leading collectively to inspire transformational creativity, creating an open environment by balancing people and client experiences to cultivate trust, and leading optimistically by championing growth and development to mobilize the enterprise. This role offers opportunities for professional development and growth, exposure to the latest technologies and tools, and the chance to develop client servicing skills through direct engagement from briefing to reporting.